JordanIgnite, Author at ACCE International - Page 2 of 2
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Home > Archives for JordanIgnite > Page 2

Sensory Testing in the Product Development Process
January 1, 2008

Sensory Testing in the Product Development Process

Abstract This chapter shows how consumer strategy in consulting companies needs to broaden from sensory testing to knowledge of the consumers' needs, wants and behaviour....

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Predicting Product Performance in the Marketplace
January 1, 1994

Predicting Product Performance in the Marketplace

Abstract The validity of using the results from consumer product tests to predict the performance of a product in the marketplace is frequently an issue...

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Some Aspects of Sensory Properties of Food that Relate to Food Habits and Associated Problems of Elderly Consumers
January 1, 1988

Some Aspects of Sensory Properties of Food that Relate to Food Habits and Associated Problems of Elderly Consumers

Abstract A questionnaire was developed and administered to 30 elderly consumers to explore perceptions about sensory properties of food that relate to food habits and...

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